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Welcome to NBS Training & Coaching!
Who We Work With (And Why)
Who We Work With (And Why)
We work with people who are sick of beige training.
At NBS Training & Coaching, we design and deliver bespoke training that sparks conversation, challenges thinking, and drives action — not just nodding through another forgettable slide deck that someone is reading to them.
We work with teams who need real change — not another forgettable training day. Many of our clients come from high-pressure sectors like recruitment, property and engineering, but what unites them isn’t their industry. It’s their appetite for clarity, confidence, and behaviour that sticks.
If you're looking for real outcomes like:
Better sales conversations.
Stronger leadership.
Less conflict and more clarity.
Higher-performing teams.
…then keep reading.
Our Focus: Practical, Real-World Training That Sticks
Our Focus: Practical, Real-World Training That Sticks
We don’t run generic sessions.
We don’t pull content off the shelf.
We don’t charge you to have someone read out bullet points you could Google.
We design training based on:
Your challenges
Your industry
Your people
Your outcomes
Every session is different. Because your team is different.
We ask the hard questions up front:
What behaviours need to change?
How will we know the training worked?
What does success look like in 30 days
Then we build around that.
Who We Are
Who We Are
NBS is led by John Williamson, a no-nonsense trainer, coach and facilitator with 25+ years' experience in sales, recruitment, leadership and behavioural development.
John has:
Delivered 1000+ workshops across the UK.
Trained teams in engineering, construction, and property sectors.
Designed sales and leadership programmes for recruitment agencies and SMEs.
A reputation for being straight-talking, disruptive and effective.
When not in a training room, he's usually coffee in hand (with a laptop), working on the next no-bullsh*t training workshop.
What Makes NBS Different
What Makes NBS Different
Tailored, not templated. Every workshop is built from scratch based on your team, your goals, and your culture.
Facilitated, not delivered. We don’t just talk at people — we get them talking, reflecting, and moving.
Focused on change. The only point of training is to change behaviour. We design with that as the end goal.
Our Values (Lived, Not Laminated)
Our Values (Lived, Not Laminated)
Innovation: If it’s boring, it’s broken. We constantly adapt, evolve, and improve.
Empowerment: We build confidence, not dependency.
Integrity: No fluff. No filler. Just what works.
Collaboration: Training is a conversation, not a broadcast.
Excellence: Good training is remembered. Great training is applied.
What Clients Say
What Clients Say
“We’ve worked with a dozen providers. NBS was the only one that didn’t waste our time.”
– Ops Director, Engineering Recruitment
“The first time our managers actually wanted to do another training session.”
– Head of People, Construction Firm
What’s Next
What’s Next
If you’re ready to ditch off-the-shelf training and build something that actually works — get in touch.
📩 Email: john@nobullsht.co.uk
📞 Or use the contact button to request a call-back or proposal.
Download our free guide:
The No-BS Guide to Training That Actually Works
After you’ve read the guide, explore our bespoke workshop pages on Sales Training, Leadership & Management & Communication Skills.
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